A1) Innovation on a Budget
- Time:
- Saturday, October 18th, 9:15 am to 10:45 am
- Location:
- Burkhart A, Hilton Columbus Downtown
- Speaker(s):
- Siri CarpenterFreelance science writer and editor
- Anna RothschildMultimedia Producer, PBS
- Mark D. SomersonAssistant Metro Editor, The Columbus Dispatch
- Moderator(s):
- Steven BedardDigital Editor, California Academy of Sciences
- Mollie Bloudoff-IndelicatoFreelancer
- Organizer(s):
- Steven BedardDigital Editor, California Academy of Sciences
- Mollie Bloudoff-IndelicatoFreelancer
Quite often, the freedom to innovate is one of the first things to slip when a publication or institution becomes financially stretched. And yet, creating new ways to reach and engage audiences is precisely what our industry needs.
It's frustrating. You have ideas but no plan of action. You understand the potential of innovative technologies, but you lack the resources to make them a reality within your organization. How can content creators convince editors and administrators to invest in innovation?
In this panel discussion, experts discuss their approaches to developing new projects and products to more effectively communicate science as well as their strategies for selling those ideas to people who have the power to make them happen.